Some website design schemes make it impossible to know what’s a link and what isn’t. So visitors end up mousing over text and graphic elements hunting for a link, before they give up in frustration.
Here are three important guidelines for links:
- Make it obvious what’s clickable. Use coloured, underlined text for text links. Don’t underline non-link text.
- Change the colour of visited links so people know what they’ve already seen.
- Don’t open pages in new windows.
Charles Cuninghame – Freelance Copywriter
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